Meet Ayanda Mooney
Hi, I'm from Botswana 
and have Natural 4C hair
I built BE after years of doing “all the right things”
buying products (aka wasting money), trying trends (wishing for miracle) , following gurus and consistently giving up😓 (cause I'm also low-key lazy with my hair)
What finally changed wasn’t effort.
It was structure.
BE helps give clear hair routines, understanding & structure without overwhelm.
Hair Goal: Length Retention
Built from Lived Experience & Research
Simple Repeatable Routines
Educational and Supportive Design
Let's Catch Up...
Behind The Scenes
Building in Public Series:
Notion Workspace
During the Dreamflow's Buildathon challenge I decided to build BE in public and document my experience . Here's what my workspace looked like...
The Story
Why Even Have a Mobile App?
Clear routine: An underrated but vital part of hair length retention, without it consistency fails . Here's how a mobile app makes it easy...
Wins
Before BE there was The Snatched App
Find some useful advice that naturally strengthens your immune system, keeps you energized, and helps you stay healthier year-round.
